Project Spotlight - Geneveve (Vol 2)
Posted by Debra | June 20, 2017
What Services did Westminster Provide
- Visual Design
- Packaging Design
At the forefront of the booming demand for clinically-proven women’s health and wellness treatments. Geneveve by Viveve is a unique treatment that generates healthy collagen and a renewed feeling of fitness for women. Using clinically-proven cryogen-cooled monopolar radiofrequency (CMRF) to uniformly deliver gentle volumetric heating while cooling delicate surface tissue this unique technology stimulates neocollagenesis in one 30-minute in-office session. Learn more on their website.
Upon the launch of a new online asset library, Geneveve wanted to announce its existence to their international distributors in a unique, but memorable way. While keeping the project cost effective, we identified white gift boxes, and dressed them up with their brand aligned tissue paper and ribbon. The postcard details the instructions required for the distributors to access this new tool, along with a branded USB key, to provide them the keys to the kingdom. Project was kitted, and fulfilled individually to many countries based upon our client’s launch schedule.
About the Padfolio
Geneveve needed a plan on how to send out collateral, forms, brochures and merchandise to employees around the word that can be kept intact and used in the field. Westminster came up with a thick padfolio/folder that lets us hold all the important docs and also be fully customizable.